Darren Rowse, author of ProBlogger the Book and 31 Days to Build a Better Blog and owner of ProBlogger.net knows a thing or two about blogging. When I saw that he’d released another ebook on copywriting, I was anxious to check it out. I think I’m a decent writer, but when I finish a blog post I almost always feel like it could be better — but don’t always know how to improve it.
That’s where the Copywriting Scorecard for Bloggers (affiliate link) comes in. It’s not just another checklist — who would pay $15 for that? The Copywriting Scorecard for Bloggers is a 59-page manual on writing great blog posts. In fact, the actual scorecard only takes up three pages. All in all, there are 63 items on the scorecard. The ebook is divided into four sections, where these items are explained in detail:
- Writing
- Scannability
- Search engine optimization (SEO)
- Grammatical Errors
Even if you don’t use the scorecard, the ebook is well worth $15. But once you read through once, applying the scorecard to a blog post can help you turn a good blog post into a great one. It can help you improve the SEO, increase its conversion rate, and eliminate embarrassing grammatical errors that erode credibility.
Regular price for The Copywriting Scorecard for Bloggers is $14.97, but as a launch special they’re offering it for only $9.97. I’m sure the price won’t stay there for long, so go grab a copy now.
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great info, I would share this to my friends.